Program Details - Day 2


08:00

08:45

09:00

10:30

Registration and Coffee

Opening remarks from the Chair

Start-up Rap

Leadership Panel Discussion - Leadership's Perspective: What do they expect from Digital campaigns


Go Social!

11:30

11:50

12:10

12:30

Social Media for Ministries and Government bodies in Gulf

Measuring Impact and ROI of Digital Marketing in Healthcare

Measuring the ROI of your Social Media Campaign

The Future of Digital Media


Display Advertising

14:00

Digital Marketing Capabilities within a Logistics giant


Through Affiliates and Influencers

14:20

14:40

15:30

Social Media for Customer Acquisition?

From Influencers to Advocates

Coca-Cola Real Time Operation for Rio 2016: a 2 years marathon (and the final sprint) towards gold


The E-mob Capsule

16:00

16:20

Brand building through Social Media: the Centrepoint experience

Predicting customer behavior with analytics to uncover impactful insights in advance


To get the complete program line-up, download the conference agenda.