Create – Curate – Connect – Convert
WHY CONTENT MARKETING?
- Content earns the interest of your consumers
- Companies engaging in content gain 55% more visitors than those who don't
- Consumers are more likely to make purchases from brands that deliver custom content
SPEAKERS IN THIS TRACK
Head of Digital Marketing
Al Fahim Group
nISHANTH SYED RIZWAN
Head of Communications and Corporate Relations
The British University in Dubai
ANWAR AL AMIN
Ad Films Director, Story Teller
Digital Communications Manager
WHAT WILL YOU LEARN AT OUTREACH
Why Content is a Hot Topic in 2016?
Effective strategies to create, curate and distribute content for consumer engagement
Right Content and no B.S.
Master the art of creating truly relevant content that converts.
Fostering the art of Digital Storytelling
The storytelling approach and why it's harder than you think.
How to make your Content Social?
Create shareable content that delivers relevant information.